My role: Concepting, copywriting
- Produce social content for Tet campaign in Facebook and Instagram as well
- Work closely with team to develop creative concept for Tet 2022 gift 

Some fun fact about Yen Vien:

According to East Asian culture, the circular shape brings many precious meanings, namely The Sun, Buddhism (the Dharma wheel), Eternity, Proliferation... The implication of praying and enjoying blessings can also be found in letter 壽 (Thọ/Longevity). Deeply inspired by these profound symbols, Phùng Ân chooses Vietnamese lacquer with modern techniques to instill the sincere wishes of health and composure to our beloved.